I designed the first version of this rack card back in 2005 when I was just beginning my relationship with these these sister properties. We have updated this piece – which promotes both inns – almost annually since then, changing photos and design styles along the way to reflect the properties’ marketing approach. The bi-fold brochures promote each property individually and are generally sent out with requests for information. Recently, I spent three days photographing all 37 guest rooms between the two properties, and some of the photos can be seen here (and on the websites).
Other projects for Buhl & Tara include: ads, websites, billboard, stationery & cards